A Half Percent for a World of Change

It Starts with You.

The Half Percent Project was created to educate foundations and philanthropists on the plight of animals and the need to consider animal welfare as part of their giving portfolio. We help animal welfare organizations improve their structure, governance, operations and obtain access to funds. We will provide the “playbook” to transformation and funds to support this.

We want to encourage philanthropists and foundations to direct a half percent of their annual giving towards supporting animal welfare.